Social media has progressed as a marketing platform with some of the highest level of engagement with target consumers. However, brands continue to struggle with how to effectively integrate social media into their existing marketing strategies. At Campus Entertainment, our partnership with the National Association for Campus Activities, allows us unmatched access to key social media influencers on campuses across the country.
Social Media will continue to evolve and marketers often feel it is difficult to ‘catch up’ and be prepared for what is next. As we focus 100% of our efforts working with the college student consumer segment, these technology and social media leaders and influencers allow us to incorporate the most relevant social media strategies in real time for all our clients. At the core of all our programs is not only social media, but executing in the most authentic and genuine way, to fully engage with the 18-24 year old college student.
One of the fastest growing social media channels for college students, twitter continues to evolve as a relevant channel for students to stay connected with their peers.
G+ has a long way to go to catch Facebook and Twitter, but growth trends support that G+ could be here to stay.
With new and emerging social platforms, Facebook continues to remain at the top of college students list with time spent engaging on a per week basis.
Provides a unique ability to create student generated content for distribution to peers.
We specialize in helping brands reach students throughout their daily lives where they’re most receptive, and more than ever that means reaching them through social media. We’ve created successful social media campaigns for a who’s who of brands on Facebook, Twitter, Foursquare, YouTube, Google+, Tumblr, and other social networking sites. Read our case studies to learn more.