BE THE BIG BRAND ON CAMPUS

Savvy brands covet today’s college student demographic, and for good reason. College students are a 17 million-plus population of early adopters. They’ve got disposable income. They text three times more than they actually dial the phone. They’ve made the Twitter update and Facebook status the social currencies of our time. And did we mention the disposable income? They’re also bombarded with advertising, and they’re easily distracted. The old rules of conventional marketing are yesterday’s news on campus. So how do you break through the noise of college life to win over the most desirable demographic on the planet? With campus insiders, that’s how.

As the exclusive youth marketing agency for the National Association for Campus Activities (NACA), Campus Entertainment has unparalleled access and relationships with campus programming boards and advisors at over 1,000 colleges and universities across the country. We know that peer-to-peer recommendations are, by a significant margin, the most influential driver of student purchasing decisions—so we’ve enlisted a nationwide network of highly influential student ambassadors to spread the word about your brand. We’ll design a creative, customized program to spark the college buzz you’re looking for—whether it’s a word-of-mouth campaign, an experiential event, a social networking initiative, or a research study.  We know our campuses, we understand the realities of the college marketing, and we get results.